
Pat East
Pat East is founder of Hanapin Marketing, a search marketing firm that develops results-driven search engine optimization and pay per click advertising campaigns. Prior to Hanapin, Pat worked at AuthorHouse, using PPC and email marketing to increase their annual revenue from $6M to $20M in just four years. Hanapin boasts over 80 clients, with many on a recurring monthly retainer. Serving a variety of industries, their clientele includes companies such as Author Solutions, Cook Medical, French Lick Resort & Casino, and Braun Corporation.
Hanapin is a 2009 recipient of the IEDC’s EDGE award, a 2008 finalist for the BKD Award of Excellence, and the 2007 recipient for Innovative Business of the Year from the SBDC. Pat sits on advisory boards for Irwin Union and Wabash College and is an adjunct professor at Indiana University.








